EMBA - Marketing

EMBA - Marketing

Marketing drives business change and evolution. Students studying EMBA Marketing will develop critical marketing management skills, the ability to enhance the marketing orientation of their organisations and the capacity to perform at the strategic marketing levels within their organisations.

Course Content

MBAE 605 Organisational Behaviour and Management
MBAE 607 Information Management
MBAE 603 Managerial Accounting
MBAE 601 Business Economics

MBAE 618 Research Methods
MBAE 616 Quantitative Methods
MBAE 614 Marketing Management
MBAE 612 Human Resource Management

EMKT 603 Marketing Research
EMKT 605 Consumer Behaviour
ESEM609 Financial Services Marketing*
EMKT 607 Sales Management*
MBAE 609 Ethics in Management
EMKT 610 Seminar One

*Students would choose one of these two elective courses with the asterisks

EMKT 604 Integrated Marketing Communication
EMKT 602 Services Marketing
MBAE 604 Strategic Management
EMKT 606 International Marketing**
ESEM 606 Corporate Responsibility & Sustainability Marketing**
EMKT 620 Seminar Two
EMKT 600 Long Essay

**Students would choose one of these two elective courses with the double asterisks ( ** )

2 years
GHS 23,594.00
Application Deadline
28 Jun 2024