Faculty Publications

Anabilla, P, Narteh, B, and Tweneboah-Kodua, E.Y. (2012), Relationship marketing and customer loyalty in the Ghanaian banking industry. European Journal of Business and Management, Vol. 4, No. 13, pp. 51-61.

Narteh B., (2008), Donor facilitated strategic alliances: An assessment of Danida’s Private Sector Development Programme in Ghana. IPS Journal of Business Research Vol. 1(1) pp. 28-37.

Narteh B., (2013), Determinants of students’ loyalty in the Ghanaian banking industry, Total Quality Management Journal, Vol. 25, No. 2, pp.153-169

Narteh, B. (2012), Challenges of Marketing E-banking services in a developing country: evidence from Ghana, Journal of Internet Banking and Commerce, Vol. 17, No 2, pp. 1-21.

Narteh, B., (2009), Relationship marketing and customer satisfaction in the Ghanaian banking sector. Journal of Retailing Marketing Management Research, Vol.2. No.1, pp. 15-29.

Narteh, B, Agbemebease, G, K, Akortsu, P.A., and Braimah, M., (2013), Relationship marketing and customer loyalty: Evidence from the Ghanaian luxury hotel industry, Journal of Hospitality Marketing & Management, Vol. 22, No.2, pp. 407-436.

Narteh B., (2012), Internal Marketing and employee commitment: Evidence from the Ghanaian banking industry, Journal of Financial Services Marketing Vol. 17, No. 4, pp. 284-300.

Narteh, B., (2010), Knowledge transfer and performance in Danish-Ghanaian strategic alliances. International Journal of Knowledge Management Studies, Special Issue, Vol. 4, No. (2) pp. 198-215.

Narteh B., (2013), Service quality in automated teller machines: An empirical investigation, Managing Service Quality, Vol. 13, No. 1 pp.62-89

Narteh, B, Odoom, R, Braimah, M, and Buame, S., (2012), Drivers of automobile brand choice in Sub-Saharan Africa: The case of Ghana, Journal of Product and Brand Management, Vol. 21, No. 7, pp. 516-528.

Narteh, B. and Owusu-Frimpong, (2011), An analysis of students’ knowledge and choice criteria in retail bank selection in Sub-Sahara Africa: The case of Ghana, International Journal of Bank Marketing, Vol.29, No. 5, pp. 373-397.

Narteh, B. and Kuada, J. (Forthcoming, 2014), Determinants of customer satisfaction with retail bank services in Ghana, Thunderbird International Business Review, Vol. 56, Iss. 4.

Narteh, B., (2007), Developed-Developing country based inter-firm collaboration: Finding the hidden leverage for success. African Journal of Business and Economic Research, Vol. 2 (1) pp. 41-62.

Narteh, B. (2013), SME bank selection and patronage behaviour in the Ghanaian banking industry, Management Research Review, Vol.36, Iss.11, pp. 1061-1080

Narteh B., Devine, A, Agyapong, K.(2012) Public Relation Practices: A study of selected private universities in Ghana, The GLOBUS, Journal of the Methodist University College of Ghana, Vol. 2, pp. 151-177.

Narteh, B., (2008), Knowledge transfer in developed-developing country inter-firm collaborations: A conceptual framework: Journal of Knowledge Management, Vol. 12(1) pp.78-91.

Narteh, B. (2013), Key determinant factors for retail bank switching in Ghana. International Journal of Emerging Markets, Vol. 8 No. 4, pp. 409-427.

Amoah, B., Aboagye, A. Q., Bokpin, G. A., & Ohene‐Asare, K. (2018). Firm Specific, Financial Development and Macroeconomic Determinants of Credit Union Lending. Journal of International Development, 30(7), 1203-1222.

Amoah, B. (2018). Mr Ponzi with Fraud Scheme Is Knocking: Investors Who May Open. Global Business Review, 19(5), 1115-1128.

Isshaq, Z., Bokpin, G. A., & Amoah, B. (2012). Efficiency and risk-taking behaviour of Ghanaian banks. In Finance and Development in Africa (pp. 53-74). Emerald Group Publishing Limited.

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