This is a 2-year rigorous but flexible evening programme. The programme is aimed at working senior level officers. Students take courses such as Marketing Management, Services Marketing, International Marketing and Marketing Research. In the second year, in addition to courses in human resource management and other areas, students also write a two-semester long essay under supervision. Classes typically run from 6 pm – 9 pm, most days of the week. Course content is similar to that of the MBA but class interactions are deeper and more workplace experience is brought to bear on issues discussed.
The admission requirement for the course is a good first degree from a recognised university or an equivalent professional qualification, with at least five (5) years relevant work experience in executive positions. An entrance examination or interview may be conducted. Admissions are in February and August each year.
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